Telstra Leaders Forum 2026
The Challenge
Creative Hire partnered with Imagination to deliver the Telstra Leaders Forum 2026 at Marvel Stadium – Victory Rooms, a flagship event defined by a high-profile audience, premium expectations, and fast-paced delivery.
The brief was to translate Telstra’s intelligent workforce technology into a physical environment that felt modern, seamless, and premium, with strong clarity and flow throughout.
A key focus was a bespoke uniform showcase designed to feel like a Telstra boutique, requiring built-in wall coves for three collaborating brands.
CLIENT | IMAGINATION AUSTRALIA |
|---|---|
SERVICE | EVENTS + CONFERENCES |
LOCATION | MARVEL STADIUM |
DATE | MAY 2026 |
The Solution
Creative Hire delivered a structured hire and build solution that supported a complex, multi-zone exhibition environment while maintaining clarity, consistency, and operational efficiency.
At the core of the delivery was a network of 13 x 2m x 2.4m exhibitor pods, providing uniform, high-quality touchpoints for sponsors and partners. These were supported by 1 x double-sized exhibitor pod (4m x 2.4m), designed to accommodate a larger activation footprint and increased engagement capacity.
A tailored 4m x 3m Uniform Stand ensured a clearly defined and functional area for uniform display requirements, while maintaining alignment with the surrounding exhibition layout. To support event flow and arrival experience, a registration desk was positioned as a central way finding and check-in hub, enabling smooth attendee movement from entry into the wider event environment.
In addition, hire furniture was supplied for the stage area to support functionality and speaker delivery. This was intentionally kept minimal, with no decorative elements included, ensuring focus remained on content and presentation while maintaining a clean, professional stage presence.
Together, these elements formed a cohesive hire solution that supported both operational requirements and the broader event experience, ensuring consistency across all touchpoints within a fast-paced, high-profile environment.
The Result
Creative Hire’s seamless delivery for the Telstra Leaders Forum 2026 successfully balanced complexity withclarity, bringing together multiple zones into one cohesive and premium event experience.
The floorplan translated a complex program of exhibitor pods, feature activations, and functional spaces intoa clear and intuitive environment — allowing attendees to move effortlessly between zones while maintainingstrong visibility and engagement across all touchpoints.
The multi-zone build elevated sponsor presence and supported meaningful interaction across all activationareas, while maintaining a clean, modern, and highly considered premium finish.