ASSOCIATION PROFESSIONALS FOR SIES 2025
Challenge
Creative Hire has once again collaborated with Association Professionals to present the Sydney International Endoscopy Symposium (SIES) 2025, a renowned event focused on promoting diagnostic and therapeutic endoscopy via teaching, demonstrations and networking.
Building on the success of the 2024 symposium, Creative Hire recognised the critical components needed for a successful event build. This year’s symposium transitioned to The Gallery at the International Convention Centre Sydney (ICC), introducing a fresh layout and exciting new opportunities for engagement. One of the primary challenges was accommodating the expanded stand sizes for Platinum sponsors while ensuring the space remained accessible, inviting and engaging for all sponsors and attendees.
Client | ASSOCIATION PROFESSIONALS FOR SYDNEY INTERNATIONAL ENDOSCOPY SYMPOSIUM |
|---|---|
Service | EXHIBITIONS & CONFERENCES |
Venues | ICC SYDNEY – THE GALLERY |
Date | MARCH 2025 |
Solution
Creative Hire delivered a cohesive and polished exhibition experience, designing a uniform shell scheme layout that maximised engagement between sponsors and delegates, ensuring a consistent and professional aesthetic throughout the exhibition.
The registration area provided a smooth and welcoming entry point for attendees, reinforcing the event’s professional atmosphere and setting the tone for a well-organised experience.
The Olympus Delegate Lounge served as a dedicated networking space, featuring high-quality digital fabric prints and various seating options. This inviting area enhanced comfort and accessibility, fostering meaningful conversations and interactions among attendees.
Beyond the standard shell scheme booths, Creative Hire collaborated with sponsors to build upgraded spaces that elevated their exhibition presence. The 6x3m Rymed stand, finished with premium fabric blockout signage, delivered a sleek, professional look that boosted brand visibility. The Pentax Medical stand was a custom-designed space, featuring two freestanding light boxes showcasing key information with maximum impact. Integrated LED strip lighting along the back wall further enhanced visibility, creating a dynamic and visually engaging experience. Likewise, The Cook Medical stand was crafted to make a powerful impact, enhancing brand recognition and supporting effective interactions with delegates to achieve the sponsor’s objectives.
This comprehensive solution from Creative Hire successfully combined functionality, design excellence, and strategic branding to deliver an outstanding exhibition build for the organiser and individual upgraded exhibition stands for sponsors.
Result
The successful collaboration between Association Professionals and Creative Hire not only met but exceeded expectations, establishing a high standard that delivered impressive visual impact and operational efficiency.
Since the initiation of their partnership, the SIES event build has consistently enhanced sponsor visibility and attendee engagement, showcasing Creative Hire’s ability to elevate the overall experience. The positive reception from attendees and stakeholders alike has underscored Creative Hire’s expertise and commitment to excellence, making the event a standout success in the industry.
“We have worked with Creative Hire for several years and their exceptional service has consistently set them apart. Their commitment to excellence, high attention to detail and collaborative approach ensures every aspect of our events are flawlessly executed. Creative Hire is more than just a supplier; they are a trusted partner dedicated to delivering outstanding results every time.”